According to the statement made by the World Meteorological Organization (WMO); Over the last 20 years, the world's terrestrial water storage has fallen at a faster rate than annual human water consumption. Considering population growth and environmental impacts, it is predicted that this situation will pose a huge problem in terms of future water security.

Masdaf Sales and Marketing Director Barış Geren said, "Correct management of water resources is of critical importance in transporting water to the future," and drew attention to the importance of water management on the occasion of September 18, World Water Monitoring Day.

Only 0.5 percent of the world's fresh water can be used

Climate change is increasing water stress around the world. Rising temperatures disrupt rainfall patterns, causing both water scarcity and water-related hazards, namely natural events such as floods and drought. Today, only 0.5 percent of the world's fresh water can be used. Two billion people around the world do not have access to safe drinking water, and approximately half of the world's population experiences severe water scarcity at least one month of the year.

The world's terrestrial water storage has decreased in the last 20 years

According to the statement made by the World Meteorological Organization (WMO); Over the last 20 years, the world's terrestrial water storage has fallen at a faster rate than annual human water consumption. Considering population growth and environmental impacts, it is predicted that this situation will pose a huge problem in terms of future water security.

Masdaf Sales and Marketing Director Barış Geren said, "Correct management of water resources is of critical importance in transporting water to the future" and drew attention to the importance of water management on the occasion of September 18, World Water Monitoring Day:

“Water resources are rapidly depleting due to the climate crisis, the rapidly increasing world population and mistakes made in the management of water resources. We need to take precautions today and protect our water for our future. However, to save money, using water resources consciously, that is, individual measures, is not enough; it is also necessary to manage water correctly. Because 50 percent of drinking and domestic water offered for consumption through water distribution networks, which are the responsibility of municipalities, is wasted before it reaches living spaces. The reasons for waste are; Loss and leaks, use of wrong diameter installations and wrong pump selection occur due to old and poorly maintained infrastructure, that is, networks.

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Save up to 50 percent on water

By choosing smart pump technologies in water supply, it is possible to prevent water waste caused by networks and save up to 50 percent of water. As Masdaf, we support the world's fight against the water crisis with our smart pump technologies that offer high efficiency in water supply. Especially; "We play an important role in combating global water stress with our "smart pump technologies" that we have developed for residences, industries, hospitals, schools and agricultural irrigation," he said.